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    Christmas strategies for brands that want to be the perfect gift
    Digital Strategy
    November 5, 2025

    Christmas strategies for brands that want to be the perfect gift

    Christmas is the time of year when we all want our brands to shine, but how do you make your digital strategy stand out from the competition? Here are some fo

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    Flavors that leap off the screen.
    Digital Strategy
    November 5, 2025

    Flavors that leap off the screen.

    Discover how audiovisual services transform the image of your restaurant Having a digital presence is essential in an era where customers use web searches,

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    Focus Group, big ideas.
    Digital Strategy
    November 5, 2025

    Focus Group, big ideas.

    A focus group is a market research method designed to analyze and gather feedback on a company's products, services, and marketing campaigns. It typically inv

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    Why is internal marketing important for your company?
    Digital Strategy
    November 5, 2025

    Why is internal marketing important for your company?

    Internal marketing (endomarketing) is an institutional marketing strategy focused on internal actions. Also known as internal marketing, it aims to improve the

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    Brand activation, an experience to remember.
    Digital Strategy
    November 5, 2025

    Brand activation, an experience to remember.

    Brand activation is part of BTL advertising, since this type of campaign seeks to promote user interaction with the brand's products, to generate brand recogni

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    Why is a media plan important?
    Digital Strategy
    November 5, 2025

    Why is a media plan important?

    A media plan is one of the most important parts of disseminating an advertising campaign; through analysis, it will define the channels through which the indic

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    3 Possible Marketing Trends for 2023
    Digital Strategy
    November 5, 2025

    3 Possible Marketing Trends for 2023

    The online market is constantly evolving; knowing the digital marketing trends for 2023 will help you be prepared for a new scenario. 1. Conversational

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    Christmas and its advertising codes.
    Digital Strategy
    November 5, 2025

    Christmas and its advertising codes.

    Believe it or not, Christmas is perhaps the time of year with the highest consumer spending. Therefore, brands tend to increase their advertising during this p

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